New B. Toys at Target!

I’m sure I’ve mentioned this before, but I am a little obsessed with Target. I’m there at least once a week for all of the things I “need” for around the home. Yes, I really did need those plum argyle tights last week.

All kidding aside, I am constantly impressed by the quality brands offered at Target including one of my favorite toy brands, B. Toys. I’m a HUGE fan of the whimsical and creative play items. Not only are these toys pleasing to look at, but I love that the packaging is made from recycled materials and is even reusable around the house. Double bonus!

I’ve actually used one of the boxes to store the many pairs of glasses I’ll most likely lose if I don’t keep them in a particular place. All inks on the packaging are soy-based and even the clear plastic is completely recyclable.

B. Toys review

I was fortunate to be offered the pick of the litter of the new fall/winter line of B. Toys to review with my 18-month old baby girl, Kaia. Never one to pass up the chance to attack a new package of toys, Kaia was all over me when I brought home these new playthings. First, she has an unnatural affection for “kitties,” so when I presented her with Eyelights, she ran off with him. We played with the kitty with the lights off for a while and had a blast with what we called the “disco eyes.” What a great little flashlight and good idea to help children with a fear of the dark.

The Car Go Cargo is also a new favorite. We can put the cars in and out all day long. What’s cool about the truck where the little hand-sized cars are housed, is that it also rolls on wheels. The sides fold down into a figure-eight shaped track and the wee cars roll in and out entertaining the baby long enough for me to finish my People magazine.

The entire new fall/winter line of B. Toys can be found on Justb-byou.com. They make really unique gifts for the upcoming holidays, and if your little ones are anything like mine, there are many birthday party invites in your future.

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Disclosure: Erica received toys from B. Toys to facilitate this review. All opinions and experiences are her own.