Be More Than a Bystander: A Q&A with Marlo Thomas
Disclosure: The Ad Council is a client of Mom Central Consulting. Engaging kids in a discussion around bullying proves a challenge for most parents. Yet the Ad Council opened a conversational door this month through its Be More Than a Bystander Campaign that launched new public service advertisements (PSAs) as part of Bullying Prevention Awareness Month. The program helps parents start a dialogue with their kids about bullying and helps them share tools and actionable steps kids can take to diffuse bullying when they see it happen.
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